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Effective keyword/phrase selection is an important part of any successful search engine optimisation or online marketing strategy. Choosing the most operational search query terms (keywords) is not the most difficult task, but it be the defining factor in the overall success of your Internet marketing campaign.

Basically consider what you would like your customers to search in Google to make your business’ website appear in the search engine results page.

Some features to think about when choosing your keyword phrases include:

  • Normal vocabulary- What would I type into Google to find my product/service?
  • Different perspective- What would someone else type into Google to find my product/service?
  • Customer perspective – How do regular Internet users discuss my products/ services?
  • Industry terminology- How do specialist users discuss my products/services?


Perth SEO has been responsible for the online marketing success of a wide variety of trades and industries. Our expert SEO consulting services can be applied to huge range of businesses that require an effective online presence. Whatever your business may be, now is the time to make the most out of a specialised Internet marketing strategy

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Our highly trained Search Engine Optimisation advisors employ and administer only the latest and greatest technologies to ensure your online success. Our state-of-the art resources and proven SEO techniques have seen the dramatic improvement in online rankings for thousands of satisfied customers

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At Perth SEO we pride ourselves on creating fully customised, one of a kind solutions for our valued clients. As every business has specific online requirements, every SEO campaign we produce requires a unique solution. You can expect to receive only the finest quality, tailor-made web design for your business.

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At Perth SEO we approach our online marketing strategies from a variety of angles to maximize and ensure success. Our Search engine specialists understand all the technical aspects and limitations that search engines may have, to improve your result rankings and ultimately your online presence.

When hiring a Perth SEO expert you can expect:

Experience/accountability- a proven track record of SEO success is a vital when choosing your search engine optimiser. At Perth SEO, we have a long and successful history of assisting clients in boosting their web presence and generating a huge boost in online sales. Contact us today to discuss how we assisted in increasing their success on the web.

An understanding of your goals- a successful Perth SEO consultant will focus on converting a visitor to your site into a customer. Having excellent search engine rankings is one thing, but at the end of the day, being number one on Google, does not pay the bills. The focus of any online marketing strategy should be to accomplish a goal (increase conversions), rather than achieving a certain rank.

Excellent communication skills- a marketing expert from Perth SEO will be able to clearly communicate why improvements must be made your website, in terms that can be easily understood by those without a working knowledge of search engine optimisation practices.

Managing client’s expectations- in today’s search engine optimisation market, you cannot properly offer 100% performance guarantees. SEO requires ongoing monitoring and tweaking because the nature of search ranking is transitory. Search engine rankings fluctuate, and you have to make changes to adapt. What a client can expect is for their SEO expert to give 100% effort in improving the online presence of your business and generating increased traffic and return on investment.

The benefits of choosing Perth SEO, and the personalised strategies we provide, as well as some of the services on offer include:

  • Search engine optimization/marketing
  • SEO consulting
  • PPC management
  • Expert keyword analysis
  • Competitor analysis
  • Accountability
  • Wealth of Experience
  • Packages tailored to your individual needs
  • Superior reporting and analytics
  • Higher search engine rankings
  • Powerful return on investment
  • Increased conversion rate
  • Increased brand exposure
  • Personalized service

Perth SEO concentrates on search engine optimisation, but that is just one facet of what we do. At the end of the day, we are in the business of helping you get more business. Our expert SEO consultants endeavor to produce quality traffic to your website with a high-class conversion rate. Turn your visitors into customers today.

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